Meet the most rugged and capable AppleWatch ever. With a robust titanium case, precision dual-frequency GPS, up to 36hours of battery life, the freedom ofcellular, and three specialized bands made for athletes and adventurers of allkinds.

Looks tough. Because itis.

To build the ultimate sports watch, we crafted every element with painstaking attention to detail for unparalleled performance. Titanium strikes the perfect balance between weight, ruggedness, and corrosion resistance. The new case design rises up to surround the flat sapphire crystal and protect it from edge impacts. The DigitalCrown is larger and the side button is raised from the case, making them easier to use while you’re wearinggloves.

The biggest and brightest AppleWatch display.The Always?On Retina display is 2000 nits at its peak and twice as bright as any other AppleWatch. The bigger display provides more room for workout metrics and detail?packed watch faces. The Wayfinder face lets you rotate the DigitalCrown to activateNightMode for better viewing in low light situations.

Ready for Action.

The new Actionbutton gives you quick, physical control over a variety of functions. It’s customizable and can do things like control a workout, mark a CompassWaypoint, or begin a dive. Just like you, it’s full ofpotential.

Everything in itsplace.

An essential and versatile tool that fits on your wrist, AppleWatchUltra packs incredible capability into a surprisingly smallspace

Battery life fordays.

When you’re on the second day of a backpacking trip, the final leg of a triathlon, or diving along a coral reef, the last thing you want to think about is running out of battery. With longer battery life than ever, you can take on almost anything and have energy tospare.Up to36hrs for normal use and up to 60hrs on low power